Season 2 Episode 29 - Marketing Automation Without the Burnout
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- 1 day ago
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In this episode of Managed Chaos, Katrina and Rachel tackle one of the most overwhelming (and misunderstood) aspects of modern entrepreneurship: marketing automation. Whether you’re new to automation or knee-deep in spreadsheets and email templates, this one’s for you.
They break down how small business owners and startup leaders can use automation to scale smarter, not just louder. Learn how to map your customer journey, implement automation in bite-sized ways, and avoid common traps that hurt trust, retention, and sanity. And yes, we discuss AI, but in a practical, founder-friendly manner.
💬 This episode is for the founders juggling it all, the inbox, the leads, the social posts, and wondering, “Isn’t there a better way?” Yes. Yes, there is.
Welcome to the Managed Chaos podcast, where hosts Katrina Purcell and Rachel Anderson give you the startup business rundown in less time than it takes you to get to work.
You can also connect with us on Instagram to see a behind-the-scenes look at the making of the podcast.
You can find Katrina and Rachel on all of your favorite podcasting apps and on Instagram and YouTube, where we are @managedchaospodcast. You can find Katrina Purcell and Rachel Anderson on LinkedIn for additional resources or to continue the conversation.
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