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The Managed Chaos Podcast

Episode 10 - Understanding Your Customer Through Personas


Having a customer in mind as you start your business is the first step of putting value behind an idea. It's basically one of the two components of having a business- first the thing you're selling, and then the person who buys it. As your business expands, deeply understanding your customer becomes one of the tools for successful growth.


Welcome to the Managed Chaos podcast, where hosts Katrina Purcell and Rachel Anderson give you the startup business rundown in less time than it takes you to get to work.


Listen on Apple, Spotify, and YouTube.

You can also connect with us on Instagram.








You can find Katrina and Rachel on all of your favorite podcasting apps as well as on Instagram and YouTube, where we are @managedchaospodcast. For additional resources or to continue the conversation, you can find Katrina Purcell and Rachel Anderson on LinkedIn.



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